Title

An empirical study of the use of mixed methods in Doctor of Business Administration (DBA) curriculum within an Australian university

Document Type

Conference publication

Publication details

Cameron, R & Miller, P 2010, 'An empirical study of the use of mixed methods in Doctor of Business Administration (DBA) curriculum within an Australian university', Managing and marketing organizations in an era of global economic uncertainty and environmental complexity: Academy of World Business, Marketing & Management Development 2010 Conference, Oulu, Finland, 12-15 July, Academy of World Business, Marketing & Management Development.

Abstract

Business disciplines have traditionally been undertaken within the quantitative paradigm however, mixed methods approaches have recently been introduced and utilised within applied business research. The purpose of this paper is to map the experience of introducing the teaching of mixed research methods in an international Doctor of Business Administration (DBA) curriculum within an Australian University. This paper begins with a professional reflective piece on the experience of introducing the teaching of mixed methods. This is followed by a brief overview of the literature on mixed methods as a third methodological movement. The paper will then present empirical data into the use of mixed methods in DBA theses. Future considerations and directions for the teaching of mixed methods for capacity building are then posited for applied business research.

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